Kwick365The Independent Restaurant Index

Price index

Pho (regular bowl) price index

Data as of — 240 menu items from 35 restaurants. Recomputed every night.

The national index

Pho (regular bowl)

$14.95

median listed price, per bowl

Sep ’26Oct$14.95$14.25

Pho (regular bowl), as published each day7-day average

This chart as text

Pho (regular bowl) over the last 365 days. 22 published observations, from September 22, 2026 at $14.25 to October 13, 2026 at $14.95. Sample: 240 menu items from 35 restaurants on October 13, 2026.

Every calendar day from September 22, 2026 to October 13, 2026 carries a published observation, so the line is unbroken.

7-day average: 18 calculated points, drawn only on days the published series itself has and never across a gap. It is arithmetic on Kwick365’s published daily readings, not a measurement of its own. A point near the start of this window also averages published days from up to 6 days before the window begins. Those are published readings too, but they are neither drawn on the chart nor listed in the table below.

Pho (regular bowl) over the last 365 days
DayPublished value
September 22, 2026$14.25
September 23, 2026$14.25
September 24, 2026$14.25
September 25, 2026$14.25
September 26, 2026$14.25
September 27, 2026$14.25
September 28, 2026$14.25
September 29, 2026$14.25
September 30, 2026$14.25
October 1, 2026$14.25
October 2, 2026$14.25
October 3, 2026$14.50
October 4, 2026$14.50
October 5, 2026$14.50
October 6, 2026$14.95
October 7, 2026$14.95
October 8, 2026$14.95
October 9, 2026$14.95
October 10, 2026$14.95
October 11, 2026$14.95
October 12, 2026$14.95
October 13, 2026$14.95
Pho (regular bowl), daily through October 13, 2026, over a 365-day window. The scale covers the range of the data, not zero. Days with too little data to publish are left out. The 7-day average is calculated by Kwick365 from the published daily readings, not measured separately: each point is the mean of the days that published within the 7 calendar days ending on it. It is not drawn at all where fewer than 5 of those 7 days published, so it breaks wherever the daily line breaks and never averages across a gap. Dated events are not marked on this window — across 365 days a single day is far too narrow for a mark to point at one. They are marked on the 7- and 30-day windows, and the calendar lists every one of them with its source.

no change vs a week earlier

240 menu items from 35 restaurants

The median listed price of “Pho (regular bowl)” on the menus that list it, matched by item name with published include and exclude rules.

Where it publishes

A price index publishes for a place only once its menus carry 30 matching items from 15 restaurants on the same day. Most dishes clear that nationally long before they clear it in any one metro.

No metro has ever published Pho (regular bowl). It needs 30 matching menu items from 15 restaurants in one place on one day, and no metro has reached that on any day this index covers. On October 13, 2026 the largest metro sample was Houston, TX, with 41 menu items from 5 restaurants. This reading publishes nationally; nothing is estimated for the places it does not.

What counts as Pho (regular bowl)

The median listed price of “Pho (regular bowl)” on the menus that list it, matched by item name with published include and exclude rules. The index is a median of listed menu prices, not of what guests paid: it says what a restaurant asks for the dish, before discounts, tax, tip or delivery fees.

Counted when the item name matches
/\bpho\b/
Never counted when it also matches
/kids|small|large|xl|extra|combo|family|dry|\bbanh\b/
Kids’ menus, always excluded
/\bkids?\b|\bkid'?s\b|\bchild(ren)?\b|\bjunior\b|\bjr\b/
Only on menus of these cuisines
Vietnamese
Published only above
30 matching items from 15 restaurants

The rules are regular expressions run against the lower-cased item name, in the same order the builder runs them; first match wins. Every dish’s rules are on the methodology page.

Take this number

Free to cite with a link, and free to embed. The API returns published cells only.

  • JSON https://kwick365.com/api/v1/reading/price-pho/?geo=us
  • Chart <iframe src="https://kwick365.com/embed/price-pho/us/" width="560" height="390" style="border:0" title="Pho (regular bowl) — Kwick365"></iframe>

Compare with the other indexes

Every other Kwick365 price index, nationally, as of its own latest published day.

Every other Kwick365 price index, nationally, as of its own latest published day.
ReadingLatestSampleAs of
Taco (single)median listed price, per taco$6.00868 menu items from 89 restaurants
Burritomedian listed price, each$11.99760 menu items from 82 restaurants
Pizza slicemedian listed price, per slice$4.50262 menu items from 41 restaurants
Large pizzamedian listed price, per pie$21.9946 menu items from 20 restaurants
Burger (basic)median listed price, each$13.00169 menu items from 39 restaurants
California rollmedian listed price, per roll$7.00312 menu items from 229 restaurants
Ramen (basic bowl)median listed price, per bowl$15.50794 menu items from 133 restaurants
Wings (10 pc)median listed price, per 10 pc$10.9957 menu items from 43 restaurants
Chicken fried ricemedian listed price, per order$11.95532 menu items from 389 restaurants
Pad Thaimedian listed price, per order$14.9961 menu items from 28 restaurants
Coffee (regular drip)median listed price, per cup$3.49118 menu items from 49 restaurants
Margarita (house)median listed price, each$9.99312 menu items from 123 restaurants

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